Russell Banzon

Russell Banzon is the current Director of Demand Generation at Gong. Russell has also previously held positions at Sendoso and Talkdesk. At Talkdesk, they were the Sr. Manager of Demand Generation and Head of Demand Gen. Russell's responsibilities included managing a team of three that covered all digital/campaign demand generation programs, including web optimization, SEO, paid advertising, ABM, content syndication, and webinars. Russell was also in charge of marketing and sales alignment/enablement, marketing multi-touch attribution, measurement, tracking, and dashboard creation in Marketo and Salesforce, as well as marketing operations such as lead scoring, nurture, and data management.

Under Russell's leadership, Talkdesk won the Pipeline Marketing Award for 2018 and they were named a Bizible All Star for 2018. Russell has also been featured in articles and case studies for their work with Drift and Talkdesk's use of direct mail to generate millions in pipeline.

Russell Banzon has a Bachelor's Degree in Economics with a Financial Concentration and a Minor in Business from the University of San Francisco. Russell also has Executive Education in Entrepreneurship/Entrepreneurial Studies from the University of San Francisco School of Management. Additionally, they have a Certification in Advocate Marketing from Influitive.

Some of their coworkers include Devin Reed - Head of Content Strategy. Their manager is Udi Ledergor, Chief Marketing Officer.