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BBVA Compass names José Luis Elechiguerra as Head of Business Development

By Christian Wylonis
José Luis Elechiguerra
Image credit: José Luis Elechiguerra

BBVA Compass today named José Luis Elechiguerra as its Head of Business Development, where he will oversee the BBVA Group's U.S. efforts around the ongoing digital transformation of its products and services.

A member of the bank's management committee, Elechiguerra will have overall responsibility for the bank's efforts and initiatives related to multichannel development, consumer finance, customer intelligence, customer experience, marketing and digital engagement. Elechiguerra was previously the Global Head of Data Governance for the BBVA Group, based in Madrid, which BBVA Compass President and CEO Javier Rodríguez Soler called an important consideration in his appointment.

Prior to his tenure with BBVA, Elechiguerra was a Partner at McKinsey & Co. and a R&D Manager at Procter & Gamble Co. in Mexico City, Mexico.

Previous Head of Business Development Pepe Olalla is now Head of Strategy and Global Businesses for BBVA Compass, where he works alongside Rodríguez Soler to define the U.S. strategy.