L-R: Angélica Garcia (VP, Strategy & Insights), Sofia Escamilla (VP, Media), Marco Cessese (Chief Creative officer) in center front, Donnie Broxson (CEO) in center back, Lourdes Washington (VP, Client Leadership), Bob Berry (CFO) on far right. Credit: Acento
Orci’s role will be to further grow the agency’s business, diversify its revenue base and build the company’s brand in the industry. Broxson will be responsible for Acento’s overall strategic direction, operations and client relationships.
“With our new team in place, Acento brings an invigorated and holistic approach to cross cultural marketing that challenges consumer indifference across cultural and linguistic siloes,” said Broxson.