WarnerMedia has announced that Tony Goncalves, CEO of Otter Media, will now lead the development of the new WarnerMedia direct-to-consumer service, along with Otter’s existing brands and services. Andy Forssell, most recently COO of Otter Media and former CEO of Hulu, will move to the role of EVP and General Manager of the new streaming service reporting to Goncalves.
Otter Media is being realigned under the WarnerMedia Entertainment group run by Bob Greenblatt, Chairman of WarnerMedia Entertainment and Direct-To-Consumer. This will bring together the significant digital businesses of the company at a time when the organization’s new direct-to-consumer platform is being built.
John Stankey, CEO of WarnerMedia, said in a statement: “As we continue to build out our new streaming business and realign WarnerMedia functions, this step will facilitate further scale and focus in our efforts to offer customers an engaging and compelling product experience. I’m confident that with Tony and Andy leading our product and operations, Kevin and HBO’s Casey Bloys guiding our content strategy, and with Bob at the helm, we have a formidable team creating a curated streaming service with a winning combination of content and features. I also want to thank Brad for his leadership in bringing the project to this point in record time.”
Goncalves joined Otter Media, the leader in fan-centric, digital-first entertainment, as CEO last year. Through AT&T’s acquisition of DIRECTV, he served as CEO of Digital Brands and Head of Strategy and Business Development for AT&T where he helped the company navigate the rapid pace of change in a digital centric world.