Rakuten Americas aligns leadership team under new Chief Executive Officer

Christian Wylonis
Amit Patel

Amit Patel has been appointed chief executive officer of Rakuten Americas

Rakuten Americas, the North American division of the japanese leader in internet services, announced that Amit Patel has been appointed Chief Executive Officer. Patel has been a leader at Rakuten Rewards (formerly Ebates) since 2010 and its chief executive officer since 2017. He will retain his current position while fostering greater collaboration among the different Rakuten Americas business units.

"I'm delighted to welcome Amit Patel into his new role as leader of our growing presence in the Americas, supported by a terrific executive team at the regional level and within each business unit," said Mickey Mikitani, founder, CEO and chairman of Rakuten, Inc. "Amit's impressive track record at the helm of Rakuten Rewards demonstrates his readiness to champion further integration of Rakuten services in the Americas and provide compelling services to our customers and members."

Rakuten Americas business units include Rakuten Rewards, Rakuten Marketing, Rakuten Intelligence, Rakuten Kobo, Rakuten Ready, Rakuten Viki, Rakuten Super Logistics, Rakuten Marketplace, Rakuten Brazil, and Rakuten OverDrive.

Meet the team behind Rakuten here.


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