Tran Nguyen

Tran Nguyen is a seasoned analytics professional currently serving as a Senior Analyst in Web Analytics at Adobe since April 2023, where responsibilities include leading digital event analyses and delivering insights to drive acquisition and retention. Previously, Tran held the role of Marketing Manager for Digital Growth Optimization at Salesforce, focusing on data-driven strategies to enhance conversion rates through page optimization and A/B testing. Other roles include Associate eCommerce Content Manager at Anki, where Tran managed web marketing initiatives and launched an international website, as well as positions at Walmart eCommerce, FleetUp, and early experiences in social media and behavior instruction. Tran holds a Bachelor of Arts in Psychology from the University of California, Santa Cruz.