John Marson is an experienced marketing and media professional with a strong background in strategic communications and media planning. Currently serving as a Member of the Board of Trustees at the Advertising Research Foundation since February 2025, John has held the position of SVP, Managing Director at Horizon Media since November 2012, where leadership in strategic communications planning and investment resources has led to significant agency growth, generating over $500 million in new business and organic revenue. Prior experience includes roles at Kraft Foods Group as VP, Associate Managing Director of Resource Development and Sr Manager Media Planning, focusing on media integration into brand planning, and at Foote, Cone & Belding as VP, Associate Media Director, where innovative strategies contributed to notable client successes. John holds a Bachelor of Arts in Telecommunications Management from Indiana University Bloomington.
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