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Team announcement

Alida names Hermina Khara as Diversity, Equity and Inclusion leader

Alida names Hermina Khara as Diversity, Equity and Inclusion leader, Alida

Customer Experience Management company Alida has appointed Hermina Khara to the role of Senior Vice President of People and Culture. In her role, Ms. Khara will be responsible for the company’s Corporate Culture and Diversity, Equity & Inclusion (DE&I) initiatives. She will also sit on Alida’s DE&I Council, which works to establish initiatives, programs and benchmarks goals that drive staff awareness and learning.

“Hermina has shown tremendous leadership in helping us chart our path to become an award-winning culture that consistently celebrates our values and our people,” said Alida CEO Ross Wainwright. “There is no longer room for companies to operate without formalizing corporate culture and DE&I as organizational responsibilities within a business. Hermina will be instrumental in guiding Alida through the efforts and goals we have as a company to affect positive change.”

Ms. Khara has more than 18 years of experience in strategic talent acquisition and human resources. She has been with Alida since 2013, most recently as VP, People and Talent, and has also held senior HR positions with Ritchie Bros. Auctioneers, 7-Eleven and STRIVE Recruitment.

“I’ve always believed that no matter what role we are in or what level we are at, we all want to make a difference, create a positive impact and feel valued for what we do. As SVP of People and Culture at Alida, I get to do all of this and more,” said Ms. Khara. “I wholeheartedly believe that as a people leader, my role is to leave people better than when I found them. Being authentic and leading with empathy will be my key focus this year as I support Alida in continuing to foster a great company culture that values diversity, equity and inclusion.”

More announcements from Alida

New!Partnership announcement

BIG In Digital Joins the Alida Partner Network to Enhance Customer Experiences in Asia

BIG In Digital Joins the Alida Partner Network to Enhance Customer Experiences in Asia

Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced BIG In Digital, an Indonesian technology-driven digital marketing agency will join the Alida Partner Network to deliver elevated customer experience (CX) and insights to organisations in Asia. “At BIG, it has been our vision to convert integrated data into meaningful action; Alida is right there,” said Mario Gandha, Founder and CEO of BIG In Digital. “With tested and proven track record functions and features, the Alida CXM & Insights Platform is the perfect solution for businesses of any size to enable digital analytics in an actionable format.” BIG In Digital will work with Alida on digital transformation projects that help its clients capture the voice of its customers to improve the customer experience in the financial services, healthcare, technology, CPG and retail industries. With Alida’s CXM & Insights Platform tailored to provide industry and role-specific insight and engagement strategies to close the feedback loop, BIG In Digital will deliver the right solutions for brands to listen to their customers and take action on their needs. Alida and BIG In Digital will work together to deliver actionable insights so brands can develop customer-led products, launch successful marketing campaigns, increase loyalty and improve customer experience. “We are thrilled to expand our network in Indonesia by partnering with BIG In Digital—a best-in-class and client-focused digital marketing agency,” said Ross Wainwright, CEO at Alida. “Mario and his team are exceptional in successfully leveraging the power of combining technology, creativity and strategy to help brands integrate and execute the best solutions to enhance customer experiences.” The Alida Partner Network enables growth for organisations of all sizes by providing the software, enablement and expert support needed to put customers' truth into action. As the global authority in building engaged and online communities for ongoing customer feedback, partners entrust Alida’s software to help them deliver powerful insights and a competitive advantage for their clients. To learn more about partnering with Alida, visit www.alida.com/partners. About BIG In Digital BIG In Digital (BIG) enables people and business to unlock their full potential with innovation through technology. BIG is based in Jakarta, Indonesia the largest economy in South East Asia and founded 10 years ago and has delivered solutions to a diverse set of clients from diverse set of industries from Banking to FMCG. To learn more about BIG, visit www.bigindigital.com. About Alida Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM & Insights Platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time. Follow us at www.alida.com and engage with us on social media @alidaCXM.

New!Other announcement

Alida Wins 2021 Comparably Awards for Best Company Outlook, Best Marketing and Product Teams

Alida Wins 2021 Comparably Awards for Best Company Outlook, Best Marketing and Product Teams

Alida (formerly Vision Critical), creator of the world’s first Customer Experience Management (CXM) & Insights platform, today announced it has been selected as a 2021 “Best Company Outlook” winner from Comparably, ranking #2 on the “Best 50” list of small/mid-sized companies. Additionally, Alida won two more awards for Best Marketing Team and Best Product and Design Team. Comparably analyzed over 10 million anonymous employee ratings across tens of thousands of North American companies and selected the Top 100 highest-rated organizations for Best Company Outlook in 2021. Rankings were derived from sentiment ratings provided by current employees about the company’s outlook (how confident they feel about the future success of their company) and the Employee Net Promoter Score (how likely they are to recommend working at their company to a friend). Alida received exceptionally high ratings from its employees for both categories, earning a top spot on the list. Comparably’s “Best Marketing Teams” and “Best Product & Design Teams” were derived from sentiment ratings by direct employees within its Marketing and Product teams who anonymously rated their departments from over the past 12 months. Winners were chosen based on comprehensive workplace questions in core culture categories, such as compensation, leadership, professional development, work-life balance, perks & benefits, and more. Alida placed an A+ across all categories for both the Marketing and Product & Design teams. “Receiving the 2021 Comparably awards for Best Company Outlook and Best Marketing and Products Teams is a testament to how fortunate Alida is to have highly dedicated and passionate employees who make our company an exceptional place to work,” said Ross Wainwright, CEO at Alida. “Through the past year, our company culture has remained a key focus and we are thrilled to see Alida land as the highest rated Canadian company on the list. We look forward to building on this momentum through the year.” Alida celebrates and defines its core corporate values — Bold, Empathetic, Curious and Authentic — as its ‘North Star’, guiding the beliefs and philosophies that drive the business forward. Leading with empathy, Alida’s employees deeply believe in making decisions with their customers, not for them. Alida also uses its own technology to listen and understand its global employees through consistent feedback, making informed decisions to better the workplace. The company looks forward to its continued investment in people and culture through 2021. "Our Best Places to Work Awards represent the top-rated organizations in various workplace culture categories," said Comparably CEO Jason Nazar. "Despite a challenging year due to the pandemic, Alida has remained flexible, innovative, and focused on the growth of the business while maintaining great company culture." With a rich heritage and a start-up mentality, Alida is looking for people with a fresh perspective, a collaborative mindset, and a sense of relentless curiosity. Find Alida’s open roles at www.alida.com/careers. About Comparably Comparably (www.comparably.com) is a leading workplace culture and compensation monitoring site that provides the most comprehensive and accurate representation of what it’s like to work at companies. Employees can anonymously rate their employers in 20 workplace culture categories, providing the public a transparent and in-depth look at the experiences different segments of workers have based on gender, ethnicity, age, department, tenure, location, education, and company size. Since launching in 2016, Comparably has accumulated 10 million ratings on 60,000 U.S. companies. The platform has become one of the fastest-growing SaaS solutions for employer branding and a trusted third-party site for workplace and salary data, most notably for its annual Best Places to Work series. About Alida Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM and insights platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time.Follow us at www.alida.com and engage with us on social media @alidaCXM.

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