• Alida logo

    Alida

  • Wires
  • EchoMR Joins the Alida Partner Networ...

Partnership announcement

EchoMR Joins the Alida Partner Network to Elevate Customer Experiences

EchoMR Joins the Alida Partner Network to Elevate Customer Experiences, Alida

Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced EchoMR, a global market research firm, will join its Partner Network to deliver elevated customer experience (CX) and insights to organizations around the world.

“As a people-first research services company, we strive to find and empower the most authentic consumer voices. Echo has identified a need for ad hoc service as they relate to creating successful long-term community engagements. Partnering with industry leaders, like Alida, in perfecting those services helps ensure both clients and participants get the most out of their mutual engagement,” said Kerry Hecht, Founder and CEO of Echo. “On behalf of our entire team, we’re beyond pleased to announce this partnership.”

EchoMR will join Alida’s Partner Network to deliver unparalleled insights that help its clients capture the voice of its customers to improve the customer experience in the technology, financial services, CPG and retail industries. With Alida’s CXM & Insights Platform tailored to provide industry and role-specific insight and engagement strategies to close the feedback loop, EchoMR will deliver the right solutions for brands to listen to their customers and take action on their needs. Alida and EchoMR will work together to deliver actionable insights so global brands can develop customer-led products, launch successful marketing campaigns, increase loyalty, and improve customer experience.

“We are thrilled to welcome EchoMR as a best-in-class and trusted partner. Kerry and her team put people first and are unique in the industry by focusing on authentically amplifying their customer voices,” said Ross Wainwright, CEO at Alida. “We believe in delivering innovative technology that supports brands in building meaningful and long-lasting relationships with their customers and are so pleased to work with specialized industry experts like EchoMR to add value to organizations worldwide.”

The Alida Partner Network enables growth for organizations of all sizes by providing the software, enablement and expert support needed to put customers' truth into action. As the global authority in building engaged and online communities for ongoing customer feedback, partners entrust Alida’s software to help them deliver powerful insights and a competitive advantage for their clients. To learn more about partnering with Alida, visit www.alida.com/partners.

About EchoMR Echo MR reinforces the human element in market research. We’re people, paired with technology, pushing the forefront of what it means to conduct and participate in research. Since 2017, insight professionals have relied on Echo MR’s services to support their initiatives- large and small. With offices in North America, South and Central America, UK, Australia, and New Zealand, Echo MR aims to leave the insights industry better off than when we found it. Follow us at www.echo-mr.com and on social media @echo4mr.

About Alida Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM & Insights Platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time. Follow us at www.alida.com and engage with us on social media @alidaCXM.

More announcements from Alida

New!Other announcement

Alida Earns 2021 Great Place to Work® Certification

Alida Earns 2021 Great Place to Work® Certification

Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced that it has been awarded with the Great Place to Work® certification after an independent analysis conducted by Great Place to Work® Institute Canada. Through direct and anonymous feedback, 93% of employees stated that they trust the people they work for, have pride in the work they do, and enjoy the people with whom they work. The Great Place to Work Trust Index© measures the level of trust in the workplace by focusing on 5 key dimensions: Credibility, Respect, Fairness, Pride and Camaraderie. With a high average score of 90% across all levels of trust, Alida is proud to celebrate and define its core corporate values — Bold, Empathetic, Curious and Authentic — as its ‘North Star’, guiding the beliefs and philosophies that drive the business forward. “It’s an honour to be recognized as a great place to work by our own employees,” said Ross Wainwright, CEO of Alida. “At Alida, our focus on fostering a strong company culture has had a huge impact on our growing success. I am grateful to have such a dedicated and passionate employee base who continuously innovate and create meaningful relationships with our customers, partners, and with each other.” Alida is committed to actively supporting its employees through an engaging and collaborative workplace environment and leads initiatives such as onboarding and buddy programs, diversity & inclusion initiatives, employee recognition and awards, training and development programs, hackathons and innovation competitions, health & wellness programs, flexible benefit plans, and much more. Alida is dedicated to making a positive difference in the communities where they work through Alida IMPACT, its Corporate Citizenship program that harnesses the power of its people and products as a force for good. Examples include Alida’s recent commitment to support the Stemettes through their 2021 Outbox program, a UK-based social enterprise that works to inspire female and nonbinary youth into STEM fields, as well as empowering employee-led community initiatives like the development of the Toronto Vaccine Finder platform and upcoming participation in the Toronto and Vancouver Rides to Conquer Cancer in August 2021. “A great workplace is about the level of trust that employees experience in their leaders, the level of pride they have in their jobs, and the extent to which they enjoy their colleagues,” said Nancy Fonseca, Senior Vice President of Great Place to Work® Canada. “Our data shows that great workplaces benefit from stronger financial performance, reduced turnover, and better customer satisfaction from their peers. What’s more, work environments with trust at the foundation are ripe for innovation, agility, resilience and efficiency.” With a rich heritage and a start-up mentality, Alida is looking for people with a fresh perspective, a collaborative mindset, and a sense of relentless curiosity. Find Alida’s open roles at www.alida.com/careers. About Great Place to Work® Great Place to Work is the global authority on high-trust, high-performance workplace cultures. Through proprietary assessment tools, advisory services, and certification programs, Great Place to Work recognizes Canada’s Best Workplaces in a series of national lists including those published by The Globe & Mail (Canada) and Fortune magazine (USA). Great Place to Work provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures. Visit us at www.greatplacetowork.ca or find us on Twitter at @GPTW_Canada. About Alida Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM and insights platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time. Follow us at www.alida.com and engage with us on social media @alidaCXM.

New!Product announcement

Alida Focuses On Complete View of the Customer for Spring 2021 Product Release

Alida Focuses On Complete View of the Customer for Spring 2021 Product Release

Alida (formerly Vision Critical), creator of the world’s first Customer Experience Management (CXM) & Insights Platform, today delivered its Spring 2021 product release, bringing to market new features across the Alida CXM & Insights Platform. Enhancements in today’s release enable its customers to better optimize customer experience (CX), product experience (PX), brand experience (BX) and employee experience (EX). “Today’s release strengthens Alida’s position as a CX leader,” says Riaz Raihan, President of Products & Engineering at Alida. “Brands want to capture and visualize experience data to understand and action customer feedback in real time. We’re thrilled to provide our clients with AI-driven analytics and deep integration of experience data (XD) and operational data (OD) to help them close the feedback loop with their customers. Alida is all about closed-loop experience management.” Combine Experience Data & Operational Data for One View of the Customer The Alida Platform has been strengthened to combine operational data sources with its own experiential data. Three key integrations include. Social review data: is a powerful channel for indirect feedback and can be used to trigger automatic actions for direct follow up Ingest operational data: ingest data from popular CRM systems (Salesforce and Microsoft Dynamics) into Alida to better understand customers Human Resource Information System (HRIS) integration enables access for Voice of Employee use cases to trigger specific all staff actions Understand and Quickly Action Customer Feedback & Sentiment The Alida Platform has new capabilities to manage customer journeys and automatically action critical responses. Slack case management increases efficiency of communications for necessary customer follow up Event-driven surveys automatically initiate surveys with customers based on a variety of activity triggers for near real-time feedback Choice-based conjoint analysis collects deeper insights to identify ideal pricing and product attributes by using a new advanced question type Arabic & Hebrew surveys collects feedback in Arabic and Hebrew languages through surveys in the right-to-left native language format Media industry solution provides media brands with pre-built packaged templates designed to easily gather insights and take action Alida Mobile App enables convenient access to validate their CX programs and stay informed Improve Data Visualization and Analysis Across Platform and Products Alida now has enhanced visualization and analysis at all levels within the platform to drive better customer-centric decisions. Alida CXM dashboard summarizes the week’s activity, for a snapshot of review activity critical to brand or product perception Alida Analytics now includes dashboards that combine community and survey data, and crosstab enhancements Alida Touchpoint has enhanced analytics that surfaces the most meaningful data and analyzes real-time performance of CX activities Alida Mobile App has configurable dashboards and an enhanced home page to keep users updated on-the-go with key CX and community metrics For more information on Alida’s products and how they can help your organization uncover and action its customers’ truth, visit www.alida.com/products. About Alida Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM & Insights Platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time.Follow us at www.alida.com and engage with us on social media @alidaCXM.

By clicking "Continue" or continuing to use our site, you acknowledge that you accept our Privacy Policy and Terms of Use. We also use cookies to provide you with the best possible experience on our website.