Alyssa Norwalk is an experienced marketing professional with a robust background in integrated marketing and digital strategy. Currently serving as Director of Integrated Marketing at Allison since January 2019, Alyssa oversees project management, enhances campaign efficiencies, and collaborates with various teams to meet client needs while managing financial accountability. Previously, Alyssa held roles as Digital Marketing Specialist at SILVR Agency, Studio & Marketing Manager at Women's Elite Yoga, Optimization Strategist at Piston Agency, and SEO Copywriter at Thunder SEO, gaining expertise in community management, content creation, and SEO strategies. A graduate of San Diego State University with a BA in Journalism and emphasis in Advertising, Alyssa combines strategic insight with creative problem-solving to drive successful marketing initiatives.
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