Laura Pitlik

Laura Pitlik joined Arcadia as chief marketing officer in July 2021. A veteran consumer packaged goods strategist, Laura’s passion for developing new products and brands was ignited early in her career when she led the launch of Dr Pepper® Cherry and continued when she launched the first national line of all-natural breads, Nature’s Pride®, for Hostess Brands. Since then, she has continued to build deep expertise in marketing and innovation, leading brands including Wonder® Bread and On The Border® tortilla chips and salsas. Laura earned a B.S. in advertising and public relations from Texas Christian University and holds an M.B.A from the Cox School of Business at Southern Methodist University.