Atheneum
Laiba Shahid is an experienced professional currently serving as an Associate in Client Services at Atheneum since June 2025, focusing on delivering faster insights and better data. Prior to this role, Laiba worked as a Business Development/Marketing Specialist at Spadasoft from April 2023 to May 2025, where responsibilities included nurturing client relationships and collaborating on customized solutions. Laiba also held positions as a Content Writer and Marketing Executive at various organizations, including the Namal Education Foundation, where marketing campaigns for fundraising were executed. Laiba's earlier career included internships at Servaid Pharmacy (Pvt) Ltd. and Coca-Cola CCI, contributing to marketing strategies and employee relations. Laiba completed a Bachelor's degree in Economics from Lahore University of Management Sciences in December 2022.
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