Alex Asnovich

Alex Asnovich is a seasoned marketing executive currently serving as Vice President of Enterprise Marketing at Axon, where responsibilities include leading global demand generation and pipeline build strategy for enterprise market expansion. As a Limited Partner at Stage 2 Capital, Alex supports early-stage B2B software companies by providing venture capital and go-to-market guidance. Previous roles include Chief Marketing Officer at Docebo, where strategic marketing initiatives drove significant growth, and Interim Chief Marketing Officer at Samsara, focusing on strategic marketing for the IOT and Connected Operations segment. Alex also held key positions at Motorola Solutions, including Head of Marketing for Video Security & Analytics and Vice President of Global Marketing and Communications for Avigilon, contributing to substantial revenue and brand development. Alex holds an MBA from the W. P. Carey School of Business at Arizona State University and a Bachelor of Arts from Michigan State University.