Selene Manso

Selene Manso is an accomplished marketing professional with extensive experience in the consumer goods industry, currently serving as Regional Customer Marketing Senior Manager at Bacardi since July 2016. Prior to this role, Selene held various positions at Coca-Cola Export, including Senior Global Customer Manager and Customer Manager, where responsibilities involved developing business plans and managing key account budgets. Earlier experience includes serving as a Key Account Manager at Red Bull and various roles at Coca-Cola FEMSA and Coca-Cola Panamco, focusing on marketing statistics, treasury management, and promotions. Selene holds an M.B.A. from EGADE Business School and degrees in International Business from both Tsinghua and Fudan universities, along with a bachelor's degree in Financial Administration from Tecnológico de Monterrey.