Bruce Song

GM Of Sports& Outdoor
at Baozun eCommerce

Bruce Song is an experienced professional in digital e-commerce and management with a career spanning over a decade. Currently serving as Sr. Director of China EC at Crocs since September 2022, Bruce also holds the position of GM of Sports & Outdoor at Baozun eCommerce Inc. since June 2021. Previous roles at Converse include Platform Sales & Operation Director, Senior Ecoms Operation Manager, and E-Comms Business Manager, demonstrating a strong background in e-commerce operations. Bruce's career began with a focus on project management at Baozun eCommerce Inc. and has included experience as an E-Commerce Manager and Sales Manager. Bruce earned a Bachelor’s degree in English Linguistics & Literature from Chaohu University in 2007.

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