Best Western
Marlenne Ferrales currently serves as the Lead Marketing Activation Consultant at Best Western® Hotels & Resorts, where responsibilities include supporting over 235 upscale and boutique hotels by enhancing their digital media presence and acting as a liaison between internal marketing teams and external online travel agencies. Prior to this role, Marlenne worked as a Marketing Activation Consultant for more than 250 properties in the Southwest region, focusing on maintaining their digital footprints and fostering relationships with member hotels. Additionally, Marlenne is a shop owner on Etsy and holds a Bachelor's degree in Marketing from the W. P. Carey School of Business at Arizona State University, along with a minor in Spanish Language and Culture from The College of Liberal Arts and Sciences at Arizona State University. Further education includes certificates in International Business from Universitat Autònoma de Barcelona.
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