Mada Seghete is the Co-Founder & Head of Strategy and Market Development at Branch. Mada leads Branch's marketing team and evangelism efforts globally as well as many of Branch's culture initiatives.
In her day to day Mada helps coordinate a team of exceptional individuals who run creative campaigns, organize events and write educational content for the mobile community. Mada personally writes, hosts a podcast, and does a lot of public speaking and roundtable/event moderation. Mada also founded mobilegrowth.org, a community with tens of thousands of mobile professionals and she is teaching a course on Growth Marketing at Stanford Continuing Studies.
April, 2020 - present