Brands Fresh was established out of the acquisition of Favco, the sales and marketing arm of Ariston Holdings in Zimbabwe

Brands Fresh business includes the procurement of local and imported Fresh fruit and Vegetables, and nationwide distribution

Our main customer focus is to service the formal retail trade, as well as the foodservice sector, through out Zimbabwe and Zambia

All sourced produce is stored in our cold rooms and delivered directly to the customer in refrigerated vehicles, therefore ensuring the cold chain integrity of the produce is maintained

As Brands Fresh has established cold chain facilities and distribution, in Harare, Bulawayo, Mutare & Lusaka. This allows us to also distribute other perishable products including dairy and processed meats. This ensures that our distributions costs are subsidized when produce is out of season

We have approximately 4000qm of cold storage facilities at our Mukuvusi warehouse, which also allows us to store citrus and other produce, and delay the selling of these in the more lucrative “off season”

The Brands Fresh offering encapsulates: 
Refrigerated warehousing and distribution
Prepacking & Ripening facilities
Sales and Key account management
In-store merchandising
Invoicing and Debtor collection

A member of the Brands Consumer Group

Brands Fresh

Org chart

Teams

Offices