Scott Hargrove

EVP, Chief Marketing Officer

With 20 years of experience across tech, consumer packaged goods, sports, and lifestyle brands, Hargrove most recently served as Head of Brand and Consumer Marketing for Snap Inc.®, where he led consumer and product marketing for both Snapchat® and Spectacles, the company’s wearable camera hardware division. In this role, Hargrove and his team led the successful launches of Spectacles 2.0, Lens Studio – Snap’s community based AR platform – and Snap Originals – the company’s premium content platform that is pioneering vertical format viewing on mobile phones. Prior, the foundation for Hargrove’s marketing career was built at [The Coca-Cola Company](/org/the-coca-cola-company)®, where he spent 15 years leading billion-dollar brands such as Sprite®, Diet Coke®, Powerade®, and vitaminwater™. Hargrove left Coca-Cola to serve as Global Chief Marketing Officer for the World Surf League (WSL), where he built one of the fastest growing and most digitally engaged audiences in professional sports.

Roles at California Pizza Kitchen

  • EVP, Chief Marketing Officer

    Current role

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