Kasia Brzoska

Head Of Digital Transformation

Kasia Brzoska is a seasoned marketing professional currently serving as the Senior Marketing Manager for Digital Transformation at Cambridge University Press & Assessment since January 2016. In this role, Kasia develops and implements marketing strategies that facilitate digital transformation while focusing on customer insights and competitive analysis. Previous positions at Cambridge include Head of Marketing and Communications and Senior Digital Marketing Manager, where responsibilities encompassed strategic marketing, product marketing for digital platforms, and managing key performance indicators. Kasia has also held roles at Sainsbury's as Online Content Manager, contributing to the launch of the Tu clothing website, and at Booking.com as Editing Team Leader, overseeing a team of editors. Educational credentials include an MBA Essentials from the London School of Economics and Political Science and a Postgraduate Diploma in Digital Marketing from the Institute of Data & Marketing, alongside a comprehensive background in British and North American studies and English Philology.

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