Giancarlos Reyes

Senior Manager, Brand Experience at Cartier

GianCarlos Reyes is a seasoned professional in brand management with a robust background at Cartier since June 2013, currently serving as Brand Experience Manager for Treatment Operations. Responsibilities include managing client treatment corporate strategies, leading diversity initiatives, and piloting hospitality models tailored to market needs. Previous roles at Cartier encompass Assistant Manager positions in Gifting and CRM, where GianCarlos managed client experience activations and loyalty programs, and a Coordinator position focusing on CRM management. Early experience includes internships in public relations and fashion marketing with notable brands such as Michael Kors and Derek Lam, complemented by a customer service background at JPMorgan Chase. GianCarlos holds a Bachelor's degree in Advertising & Marketing Communications from the Fashion Institute of Technology.

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