Adam van Beck

Adam Van Beck is an accomplished marketing and sales professional with extensive experience in revenue generation and brand development. Currently serving as the Chief Revenue Officer and Senior Vice President of Omni-Channel Media Solutions at Catalina USA since September 2013, Adam leads a high-performing sales team to enhance the company's omni-channel solutions division. Prior roles include Vice President of Sales and Senior Director of Brand Development, where Adam contributed to significant client engagement for brands like PepsiCo and Starbucks. Additionally, Adam is a Board Member of the UWEC Alumni Association, representing over 91,000 alumni from the University of Wisconsin-Eau Claire. Previous experience includes leadership positions at Altria and Philip Morris USA, highlighting a proven track record in managing sales teams, driving account growth, and executing effective marketing strategies. Adam holds a Bachelor's degree in Marketing and Professional Sales from the University of Wisconsin-Eau Claire.