Zara Hickey currently serves as the Director of Transformation and Chief of Staff at Cera, a digital-first home healthcare company focused on empowering patients to live healthier lives at home. Previously, Zara held the position of Managing Director at Elevate Staffing, an agency known for enhancing brand connections through data-driven strategies. Additional experience includes roles such as Account Director and Senior Account Manager at Goal Agency Limited, Staffing Manager, and Account Executive. Zara also worked as a Marketing Executive for Isaac Kotlyarevsky for Smart Tailor. Educational qualifications include a BA Hons in Theatre & English from Loughborough University and early schooling at St Albans High School for Girls and St Martha's Convent Junior School.