Luis Gisbert Lobo

Luis Gisbert Lobo is the current Regional Managing Director for Spain & Portugal at CitrusAd. Prior to this, they worked as a Collaborative Marketing Consultant for TERRITORY Influence from March 2017 to April 2019. Luis has also held positions such as Sales and Acquisition Manager for Art Mood, Marketing and Film Distribution Director for ABORDAR, and Channel and Marketing Director for SeMarket. Gisbert began their career in 2002 as a Regional Sales Manager for LIDL Supermercados.

Gisbert has extensive experience in marketing and sales, with a focus on the distribution and sale of audiovisual content. Luis has negotiated license agreements and conditions with major companies, and has attended major markets such as MIPTV, MIPCOM, EFM, and the Cannes Film Festival. Gisbert is skilled in strategic market analysis, and has a proven track record in acquiring the best content for clients. Luis is also experienced in selling rights to Free & Pay TV channels and VOD platforms.

Gisbert’s experience has allowed him to build strong relationships with major players in the industry. Luis is a well-respected figure in the world of film and television, and their expertise makes him a valuable asset to CitrusAd.

Luis Gisbert Lobo has a Business degree in Economics and Marketing from Universidad Complutense de Madrid, and an Economics degree in Marketing from Justus Liebig University Giessen. Luis also has an asbp (Audiovisual Strategic Business Planning) degree in Film/Cinema/Video Studies from The Media Business School (MBS).

Luis Gisbert Lobo reports to Brad Moran, CEO & Co-Founder. They are on a team with Stefano Luceri - VP, Client Integrations, Solutions & Onboarding - EMEA, Samantha Chatwin - SVP, Platform Ops, Operations & Onboarding, and Rebekah Dávila - VP, New Business Development.