Jennifer Sharpe has had a diverse work experience spanning different industries and roles.
Jennifer is currently working as an Account Executive at Clio, a cloud-based legal technology company since September 2022. Additionally, they have held a Business Development role at Clio from August 2021 to August 2022.
Prior to their current position, Jennifer worked at Sharpe Marketing and Project Management Consultants Inc. as a Lead Consultant from November 2006 to July 2021. During their tenure, they provided strategic planning and project management services to B2B and B2C clients in the Technology, Financial Services, and Creative Industries sectors. Jennifer led a cross-functional team and executed various marketing services, including social media, digital marketing, SEO, content creation, web design, email marketing, events, and PR. One notable client they worked with was Evolution Optiks R&D Ltd.
Before that, Jennifer held roles at Butterfield Group, starting as a Product Manager from November 1997 to June 2000. In this position, they collaborated on the development of advertising and collateral materials and continuously assessed market trends to optimize banking programs. Jennifer later became the AVP Retail Banking - Product Management & Marketing from July 2000 to November 2005. In this role, they managed the product management team and achieved double-digit income growth for the division. Jennifer also directed the in-house creative department and supported multiple product launches.
Jennifer's earliest work experience was at Nielsen Company, where they worked as a Senior Analyst for Homescan from January 1996 to June 1997. Jennifer conducted customized analytical studies and provided insights to CPG clients, including well-known brands like Coca Cola, Campbell Soup Company Ltd., Colgate Palmolive, and Kraft Foods.
Overall, Jennifer Sharpe has demonstrated a strong background in strategic planning, project management, marketing, and analytics, with experience in legal technology, marketing consulting, financial services, and market research.
Jennifer Sharpe has a diverse education history spanning several years. In 1987, they began their undergraduate studies at Ryerson University and graduated in 1991 with a Bachelor of Applied Arts Degree in Apparel Marketing/Marketing Management. After a gap in formal education, Jennifer completed the Squared Online Certificate Programme in 2015, specializing in Digital Marketing Leadership. In 2016, they obtained the Google Adwords certification and also completed the Squared Online - Digital Marketing Leadership Qualification Developed with Google.
Moving forward, Jennifer acquired several additional certifications. In 2019, they completed the "Stay Lean with Kanban" training offered by LinkedIn. In 2020, they obtained certifications in "Learning Digital Business Analysis" and "AI in Fintech Essential Training" from LinkedIn. Jennifer also completed the "Google Analytics" certification from Google Analytics Academy during the same year. Jennifer continued their education in 2021 by earning a Certificate in E-commerce and Online Business Management from the University of Toronto School of Continuing Studies. Jennifer further specialized in Marketing Technology for eComm, B2B Enterprise, and SaaS by completing the Growth Marketing Mini-degree from CXL.
Finally, Jennifer obtained the "Women in Tech Sales Bootcamp" certification from Women in Tech Sales (WITS) in June 2021. Their commitment to continuous learning is evident through their extensive education history and additional certifications.
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