Lyza Rashid

Lyza Rashid is a seasoned marketing and content professional with extensive experience across various roles. Currently serving as a Marketing Associate at The Bench since June 2023, Lyza also holds the position of Content Strategist at Conatural since March 2022 and contributes as a Writer for Brandsynario since June 2020, focusing on diverse topics including entertainment, lifestyle, and cultural issues. Previously, as a Content Strategist at The Rumorist, Lyza successfully enhanced site traffic by 30% through strategic story selection, and gained over 1000 followers by covering current affairs and entertainment. Lyza began writing fashion trend articles for The Sunday Times in June 2016, contributing to increased website traffic and follower numbers. Lyza holds a Bachelor's degree in English Literature from Lahore University of Management Sciences.