Luke Evans has extensive experience in digital media management, currently serving as the Director of Digital Media at Covers since September 2006. Previously, Evans held similar roles at Tribune Media and Gracenote, overseeing digital media initiatives. Extensive expertise in strategic brand development and site growth was demonstrated while managing Covers.com, which attracts 20 million unique users, as well as ProSportsDaily. Earlier experience includes positions at SportsDirect Inc. and Island Tee Times, where a foundation in marketing and operations was established. Luke Evans earned a Bachelor of Science in Business Administration from Coastal Carolina University in 2002.