Adam Wallman

Adam Wallman is the Manager of Marketing Research & Analytics at Dallas Symphony Orchestra. Adam was previously a Marketing Consultant at The Dallas Opera and New Jersey Symphony Orchestra. At The Dallas Opera, they developed integrated marketing plans for Spring 2021 digital and live performances and events, managed relationships with media partners and agencies to create effective marketing and promotional opportunities, contributed institutional social media content and strategy to drive audience engagement, and collaborated with a freelance designer on the creation of marketing materials. At New Jersey Symphony Orchestra, they developed integrated marketing plans for Summer 2021 performances, built webpages for Summer 2021 performances as well as the 2021-2022 concert season, managed relationships with media partners and agencies to create effective marketing and promotional opportunities, assisted in the transition to Prospect2 marketing automation platform, and collaborated with an in-house designer on the creation of marketing materials. Adam was also previously the Marketing Manager at New Jersey Symphony Orchestra from March 2017 to January 2020.

Adam Wallman has a Master of Arts in Arts Management from Southern Methodist University, a Master of Business Administration in Marketing from the Southern Methodist University Cox School of Business, and a Bachelor of Arts in Advertising from Southern Methodist University. Adam also has a certification from the Disney Institute in Leading & Sustaining a Service Culture, and certifications from the Google Digital Academy (Skillshop) in Google Ads Display Certification and Google Ads Search Certification.

Adam Wallman reports to Kim Burgan, VP of Sales & Marketing. They work with Ashley Fong - Guest Services Manager, Alex Moffitt - Guest Services Coordinator, and Corri Spencer - Graphic Designer.