Cyril Trassard

Cyril Trassard is a seasoned professional in data and analytics with extensive experience in the consumer packaged goods (CPG) and retail sectors. Currently serving as the Global Head of Data & Analytics for Marketing & Sales at Danone since October 2022, Cyril focuses on developing data-driven solutions in marketing and human resources. Prior experience includes roles as a Data Analytics Consultant at EPAM Systems, where Cyril led projects for FMCG clients, and as European Director of Assortment Analytics at NielsenIQ, managing teams to address assortment and category management challenges. Additional leadership roles at NielsenIQ encompassed responsibilities in advanced analytics and consumer insights, while earlier positions at Accenture involved optimizing retail assortment and consumer behavior analysis. Cyril holds a Master's degree in Econometrics from Université de Cergy-Pontoise.