Didi
Carla Castañeda is a seasoned business professional with extensive experience in sales, client relationship management, and strategic partnerships across various industries. Currently serving as a Senior Key Account Acquisition Manager at DiDi, Carla previously held the position of Business Manager for Mexico at Cotalker, where operations expanded into five new industries and key partnerships were secured. As a co-founder and Sales Manager at Ineffable, Carla led the business to successful exit, significantly increasing monthly sales. Additional roles include Sales Public Relations Manager at Maxonrow, where a major global launch event was organized, and Multilateral Affairs & Public Relations at the Mexican Embassy in France, fostering relationships across several European markets. Carla holds an MBA from Université Paris-Sorbonne and degrees in International Trade & Business from Universidad La Salle and International Business from The American Business School of Paris.
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