Edith Cowan University
Elaine Fowler is an experienced marketing professional with a robust background in campaign management and customer communications. Currently serving as a Campaign Planning Manager at Edith Cowan University since 2019, Elaine is responsible for developing and executing strategies to enhance student conversion and retention. Previous roles include Agile Insights Manager and Customer Communications Manager at Bankwest, where Elaine focused on agile insights and customer journey optimization. Experience also includes campaign management positions at RAC WA, Synergy, Tesco Bank, and the Royal Bank of Scotland, emphasizing marketing strategy, stakeholder engagement, and project management across various industries. Elaine holds a BA (Hons) in Combined Studies from Heriot-Watt University.
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