Geoff McMahen

Geoff McMahen is a seasoned UX designer with extensive experience in various industries, currently serving as a Senior UX Designer at Ford Pro since August 2024. Previous roles include Senior UX Product Designer at Designit, where Geoff managed and mentored teams in developing UX strategies for enterprise-level e-commerce platforms, and UX Project Lead at Ford Motor Company, overseeing design integrity and project timing for user experience initiatives. Notable achievements include creating a comprehensive design system for a major rebranding project, establishing user testing processes, and generating significant growth in website traffic through effective UX strategies at Outcome Digital. Geoff holds a Bachelor's degree in Business/Internet Marketing from Full Sail University and an Associate's degree in Applied Science from Macomb Community College.