Jani Friedman

GM Personal Care at Foundry Brands

Jani Friedman is a seasoned professional in the beauty and personal care industry, currently serving as the General Manager of Personal Care at Foundry Brands since September 2023, where responsibilities include leading brand management and P&L strategies for Blu Atlas, Supply, and Stryx brands. Jani Friedman has over two decades of experience, including roles as Chief Merchandising Officer at Dermstore, Vice President of New Brand Development at Guthy | Renker, and Managing Director at Demeter Group, where expertise in investment banking and brand development was honed. Additionally, Jani Friedman has operated an independent consulting firm since 2016, providing strategic insights for brands facing market challenges. Educational qualifications include an MBA from Harvard Business School and a Bachelor of Science in Merchandising from Colorado State University.

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