Kat Lillvis

Kat Lillvis is an experienced professional in digital marketing and content strategy, currently serving as the Associate Product Owner for Content Production at General Mills since January 2020. In this role, Kat leads the identification and translation of business needs to technology partners, focusing on implementation and change management across key channels such as eCommerce, Performance Marketing, and Retail Media. Prior to this, Kat held various roles including Performance Marketing Digital Content Strategist at General Mills, Digital Media & Content Manager at Mighty Spark Food Co., and Art Director & Digital Content Strategist at Midwest Kat. Kat's career began with a Bachelor of Fine Arts in Interactive Design from the University of Wisconsin-Stout, complemented by studies at the Spanish-American Institute of International Education.