Oliver Schulze is a seasoned professional in e-commerce analytics and digital marketing, currently serving as a Senior E-Commerce Analytics Manager at GREENFORCE since February 2023. With a robust background that includes roles at Adobe as a Business Consultant and BIRKENSTOCK DIGITAL GMBH as a Senior Analyst, Oliver specializes in web analytics, user behavior evaluation, and conversion rate optimization. Previous positions also include Senior Data Analyst at Esprit and Controller at Buchbinder Rent a Car, focusing on traffic analysis, revenue management, and business intelligence development. Oliver holds a Master of Science in Entrepreneurship, Business Development & Innovation from Bergische Universität Wuppertal and a Bachelor of Arts in Business Administration from Düsseldorf University of Applied Sciences. Additionally, Oliver gained valuable experience during an internship at Pricing Experts - Schuppar Consulting and worked in electricity procurement and trading at NATURSTROM AG.
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