Shadman Rahman

Marketing Insights & Performance Manager at IKEA (Ingka Group)

Shadman Rahman is a seasoned marketing professional with extensive experience at IKEA since November 2014, currently serving as Marketing Insights & Performance Manager. Throughout various roles, including eCommerce Manager and Commercial Activity Leader, Shadman has demonstrated expertise in content creation, digital optimization, and category management, focused on maximizing growth and profitability through online sales. Shadman's leadership in the store commercial team involved planning and executing sales campaigns, while previous positions encompassed project management of in-store events and development of strategic marketing plans. Shadman holds a Bachelor's Degree in Commerce (Marketing) and Media (Public Relations & Advertising) from UNSW, along with a MiniMBA completed in 2024. Additional early career experience includes roles in logistics and marketing at Exodus Wear and STM International, respectively.

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