CEO at Infusion Marketing Group
Tim co-founded Infusion in 2007 and now serves as the Chief Executive Officer. His focus is on working directly with C-level leadership at banks and credit unions and the full Infusion team to facilitate and present comprehensive household data analyses, identify relevant growth opportunities, develop and recommend marketing strategies and programs, and track, evaluate and present campaign results. Tim joined Infusion from Acxiom Corporation, a provider of marketing technology and services, where he served as Senior Strategist and financial services consultant for the company’s marketing agency unit, Acxiom Direct. In that role he consulted with and advised executives at Bank of America, Wells Fargo, SunTrust, HSBC, as well as a variety of other banks and credit unions. Prior to that, Tim gained experience as a retail Senior Vice President at First Horizon and VP of Direct Marketing at Amsouth Bank (now Regions). Tim has worked with hundreds of banks and credit unions—large and small—on bank strategy and marketing issues. He is also a banking and credit union conference speaker and contributes articles on marketing strategy and programs to banking and credit union industry publications. Tim earned his MBA and Bachelor of Science in Marketing from Mississippi College.