Oliver Roup

Oliver Roup is the Vice President of Product at Instacart. Oliver has been with the company since June 2020 and in their current role, they are responsible for the product line representing billions in revenue and a significant fraction of gross profit for the entire company. Under their leadership, the team has successfully transitioned from consumer to retailer-enablement.

Previously, Oliver was the Head of Product Strategy at Sovrn Holdings, Inc. where they were responsible for developing proprietary sales automation tools to drive down the cost of customer acquisition. Oliver also assisted in the integration of VigLink into Sovrn which outperformed all pre-acquisition performance targets.

Oliver has a proven track record of success in product management and delivery. Oliver has successfully delivered numerous high-stakes platform and customer launches for key partners like Costco, Wegmans, Kroger, and Publix.

Oliver Roup attended the Massachusetts Institute of Technology for both their B.Sc in Computer Science and their M.Eng in Computer Science. Oliver then went on to get their MBA from Harvard Business School. Lastly, they completed their Ontario Secondary School Diploma from Upper Canada College.

and Josh Roberts - Director of Product reports to Oliver Roup. Their manager is David McIntosh, VP, Product - Retail.