Sara Zaibag

Sara Zaibag is an experienced marketing professional with a strong background in leading marketing strategies for various segments. Currently serving as the Head of Marketing for the Accountant segment at Intuit since November 2020, Sara has previously held multiple leadership roles, including Head of Audience Marketing, Interim Marketing Director for the UK, and Head of Customer Marketing. Prior to Intuit, Sara spent over six years at Barclaycard, where responsibilities included leading SME marketing efforts, driving brand strategy, and managing product launches. Earlier career experiences include roles at Reed Learning plc and REED, focusing on client marketing and account management. Sara holds a CIM Diploma in Marketing from The Chartered Institute of Marketing and a Law degree from the University of Bristol.