Vi Dinh is a seasoned professional in marketing, brand strategy, and consumer insights, with extensive experience across the FMCG, alcoholic beverages, and motorcycle industries in both Europe and Asia Pacific. They have previously held significant marketing roles at Jacobs Douwe Egberts, Harley-Davidson, Unilever, and Heineken. Currently, Vi serves as the Head of Marketing for Premium Brands (Asia) at JDE Peet's, and is a proud student in the Global Executive MBA program at INSEAD. Vi is dedicated to life-long learning and aims to be a force for good in business through initiatives focused on social impact and sustainability.
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