Ed Brocklebank

Ed Brocklebank has over 10 years of experience in digital marketing, growth, and analytics. Ed is currently the Data & Analytics Director at Jellyfish, and has previously worked as a digital marketing and data consultant for Metric Mogul, Elisa DBI, and Digitalis Media Ltd. In their current role, Ed is responsible for developing broad digital marketing and data strategies, devising and running A/B tests, advising on system integration, and running Google Analytics and Google Tag Manager training workshops. Ed is also the founder of several analytics software platforms, including Data Layer Doctor and GTM Bot, and they promote their personal YouTube channel to share their knowledge with others.

Ed Brocklebank has a MA in Marketing from Kingston University and a BSc in Computer Science from the University of Bristol. Ed is certified in Exponea Academy Fundamentals Course and Deployment Course from Exponea and Microsoft Certified Solutions Expert: Data Management and Analytics Certification from Segment Wealth Management, LLC.

Ed Brocklebank works with Gabi Fulco - Data & Analytics Director, Steve Backes - Senior Analytics & Optimization Manager, and Nick Pratzer - Analytics & Optimization Manager. Ed Brocklebank reports to Daniel Smulevich, VP, Analytics.