Anum Mahmood

Anum Mahmood is an experienced PR and media professional currently employed at KAUST since November 2025. Previously, Anum served as Brand Communications and Content Manager for NEOM's ENOWA, where responsibilities included leading brand communications strategy and enhancing the company's reputation in clean energy and water innovation. Prior roles include Senior Social Media Manager at The Scottish Government, where Anum directed national digital campaigns, and Senior External Affairs Manager at the Scottish Qualifications Authority, managing communications during education reforms. Anum has also worked in corporate communications for Police Scotland, focusing on public safety campaigns, and as Public Relations Manager at PR for Higher. Anum holds degrees from Glasgow Caledonian University.