Joe Easley

Joe Easley is the Senior Vice President of Business Development & Marketing at Kobie Marketing. Joe has been with Kobie Marketing since March 2012, and in their current role, they are responsible for evolving the company's corporate strategy to more aggressively facilitate product scale. Joe has also focused on clear messaging and corporate development activities to accelerate and scale services and technology roadmaps.

Prior to joining Kobie Marketing, Joe served as the Sr. Director of Solutions Architect at Epsilon from September 2010 to March 2012. In this role, they were responsible for defining partner GTM models and managing partnerships to create sales and delivery scale. Joe also accelerated product road-maps by aligning innovation processes and product management.

From March 2009 to September 2010, Joe served as a Loyalty Business and Technology Consultant at Aimia Inc. In this role, they led the Loyalty Services and Consulting practice to productize and deliver key client engagements.

Joe also served as the Vice President of Solutions Strategist at Harte-Hanks from January 2007 to January 2009. In this role, they were responsible for creating the company's corporate strategy and executive briefing to drive internal comms and M&A initiatives.

Joe began their career at Microsoft, where they served as the Senior Marketing and IT Manager from September 2004 to January 2007.

Joe Easley has a Bachelor of Science in Education / Liberal Arts from Oklahoma State University. Joe also has a Master of Science or EdD (abd) in Geography (GIS) / Sports Marketing from Oklahoma State University. In addition, they are certified as a Certified Loyalty Marketing Professional (CLMP) from The Loyalty Academy and as a Total Information Quality Management (Information Impact / Larry English / TiQM) from Microsoft. Finally, they have a Management Consulting Certification from Accenture.

Joe Easley reports to Bram Hechtkopf, CEO. They are on a team with David Andreadakis - Chief Strategy Officer, Jean-louis Casabonne - Chief Financial Officer, and Steve Flaming - Vice President of Analytics and Reporting.