Daniela Méndez Gracia

Daniela Méndez Gracia is an accomplished marketing professional with extensive experience in the airline and business consulting industries. Currently serving as Subgerente de Marketing at LATAM Airlines, Daniela oversees revenue generation via tactical marketing strategies for Long Haul markets. Previous roles at LATAM include Jefe Marketing Digital and Senior Marketing Analyst, focusing on Google platforms for campaign activation and results analysis. At Cima Business Factory, Daniela contributed to project formulation for CORFO financing and managed technology transfer initiatives as a Project Manager. Daniela also has early career experience in marketing and accounting through internships at COMERCIAL CBC LTDA and SERGIO CERVA S.A. Educational qualifications include a Master's in Strategic Management and a degree in Commercial Engineering from Universidad Adolfo Ibáñez.