Laurie Girardi

President & CEO at The Girardi Group

Laurie’s career as an entrepreneur began in the third grade when she realized that she could sell many more Girl Scout cookies at her father’s NYC office building rather than going door to door. From a young age, she developed a consumer-focused mindset recognizing that the best sales came long after the first encounter with the potential customer. While Laurie is a self-proclaimed lover of all things technology, who could moonlight as a help-desk operator, she is considered a modern direct selling expert with unique experience that enables her to interface with executives making high-impact strategic decisions as well as an ability to relate with the direct seller working from a corner of her kitchen. Meet Laurie and learn more about her direct selling expertise. Laurie is the President & CEO of The Girardi Group, and the firm’s principal consultant. Laurie is always looking for ways to provide solutions to the direct selling industry that create long-lasting, high-value impact on sales, recruiting, team development and retention. Directselling.me is the culmination of many years of research and passionate exploration of what’s essential for success for the contemporary direct seller. Laurie’s background includes a Masters Degree in Economics & Entrepreneurship for educators from the University of Delaware.

Timeline

  • President & CEO

    Current role

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