Najoh Tita-Reid

Experienced 25 years Commercial Business Leader with a strong track record of driving results. Former Procter & Gamble executive with CPG and Pharma industry experience and Advertising Agency leadership across segments, including Beauty Care, Baby Care, Healthcare, Telecommunications, and Food & Beverage.

Recognized as a strong leader of business and organizational transformation, designing breakthrough marketing strategies, developing innovation, and creating strategic plans to drive sustainable business growth. Successfully transitioned from P&G to new industries, leveraging blue-chip foundation to deliver results in new cultures and companies with broad P&L and organizational responsibility.

Najoh is the Global Chief Marketing Officer of Logitech. Prior to this role, Najoh served as Global Commercial Marketing Head for BTB and Consumer and Global Marketing Reinvention Leader at Logitech, where she designed and implemented the first Global Commercial Marketing Organization, driving growth across all regions, managing P&L and performance marketing across channels. Prior to that, she was the Global Chief Marketing Officer and Member of the Executive Board at Hero AG, where she led the marketing function as well as brand strategy, R&D/innovation, sustainability and quality. Based at the company’s global headquarters in Switzerland. Prior, she worked a General Manager in the Healthcare for Pharmaceutical giants, and prior she led accounts at a advertising agency.

Experience includes:

- Executive Board Member

- Global General Management (Leadership of Markets, Clusters, Regions)

- Global Functional Head Experience, across Marketing, Strategy, Ops, Sales & Marketing

- Marketing Leadership/Brand Management for Billion Dollar Brands

- Product and Portfolio Marketing

- Sales Leadership, Category Management

- Advertising Agency Leadership, Accounts and Operations

- Capability Building: Sales, Marketing, Innovation, Performance Management

- Corporate Innovation Leadership

- Leadership of Quality, R&D Function and Corporate Sustainability

Consistently demonstrated strong business results across Marketing, Strategy and Operations, Sales, Product Innovation and Transformation.

Effective leader known for delivering strong results, developing vision, building talent and teams, and leading cultural change delivering consumer and customer value and value creation for shareholders/investors.

Demonstrated consistent and strong results driving profit, sales, market share growth, cost reduction and new product innovation.