Felicia C. is an accomplished e-commerce executive currently working at Machines Sdn Bhd since April 2024, with a diverse background in marketing and design. Felicia operates as an entrepreneur at Briller Studio since May 2022 and previously held the position of Senior Marketing Coordinator at ShopBack from April to December 2023. Experience includes serving as a Campaign Management Executive at ZALORA Group, where Felicia executed campaigns for major events and collaborated with multiple departments to ensure successful implementation. Prior experience as a Graphic Designer at R-TECH GLOBAL and a Digital Designer at Kingdom Digital involved creating visual content and managing social media campaigns for high-profile clients. Felicia holds bachelor's degrees in Public Relations and Marketing as well as Interior Architecture from Taylor's University.