Marketing Manager

About Us

Many people will spend their lives in a Marcon home, so we have to build it right, every time. Founded in 1985, Marcon is an established real estate company specializing in acquiring, developing, building and managing properties across Metro Vancouver. A focus on quality and craft is what the business was built on, giving us a trusted name in the construction community. These principles have remained a focus as we’ve expanded into the real estate development and operations space, managing our own projects from conception through to execution, completion, and more recently ongoing management.  

We have a commitment to providing elevated experiences at every touch point between our people, our buildings, and our communities. None of this is possible without a hardworking team, working together, to make it all happen. That’s why we’re looking for people who are eager to join an intelligent and motivated team to create something bigger than themselves and build communities that will impact a neighbourhood in infinite ways.

The Opportunity

There is an exciting opportunity for a talented professional to join the Marketing Team in Vancouver as a Marketing Manager. Reporting to and working closely with the Directors of Brand & Marketing, this individual will be directly responsible for the management and execution of Marcon’s developments. The ideal candidate has 5+ years of relevant project management experience in the real estate marketing field, and is a creative, very organized, team player. Bonus points for candidates with masterplan community marketing experience.

The Marketing Manager takes on a key role in the management and execution of the company’s marketing efforts, from conception to completion. The role seeks a confident individual with strong writing skills and a knack for brand and design aesthetic. 

Responsibilities

• Overall management and execution of marketing activities for our masterplan community, aligned with defined strategies and objectives

• Day-to-day management and maintenance of project timelines and budgets

• Ensuring timelines for and liaising with the creative vendors for asset and collateral development, including (but not limited to):

• • Branding
    • Renderings
    • 3D Models
    • Brochure design
    • Direct mail design and planning
    • Advertising
    • Sales Gallery design and strategy
    • Website – design, development, and maintenance
    • Application/Framework design as needed
    • Copywriting, proof-reading, and layout of copy

• Management of marketing asset creation, including digital renderings, floorplans, feature sheets, photography, and videography

• Management of multi-language media advertising planning and buying

• Working directly with suppliers and vendors in various project management capacities

• Interfacing with internal sales, interior design, development and construction to ensure timelines are tracking and up-to-date and expectations are aligned with relevant collateral/assets

• Communications with customers through CRM, including creating and managing email campaign calendars and guiding messaging and content in collaboration with sales

• Assisting at relevant project launch events

• Participation in department brainstorming and idea generation sessions

About You

• You are exceptionally good at prioritizing, time managing, and multi-tasking

• You are resourceful in problem-solving situations

• You are self-motivated and detail-oriented; you enjoy autonomy in your work

• You are able to excel under pressure and pivot gracefully when there is a change in plans

• You are an excellent communicator, with both internal and external stakeholders

• You are trustworthy and accountable; you take pride in your work and in building your career

• You have 5+ years’ real estate marketing experience

• You have superior writing, editing, and communication skills in English (Mandarin and/or Cantonese an asset, but not required)

• You have an ability to understand high level objectives and vision, and translate them into actionable tasks and takeaways

• You have a strong eye for aesthetic and brand

• You have strong computer skills: a high proficiency in MS Office (Word, Excel, PowerPoint and Outlook) is essential, and a basic knowledge of Adobe Creative Suite (Illustrator, InDesign, Photoshop) is an asset

• You have a solid understanding of digital initiatives, including web application development processes, the benefits of SEO, and Google products including Analytics, Ads, and Webmaster Tools

• You have experience with and knowledge of CRM software

• You have a sense of urgency: you meet deadlines, communicate issues proactively, and action items with appropriate speed

• You have a valid driver’s license and access to a vehicle, to facilitate visits to and from Marcon’s different sites across the Lower Mainland as needed

• You have post-secondary schooling (Marketing or Business concentrations are an asset)

• Additional language skills are an asset

What We Offer

Marcon is committed to building an inclusive, inspired, high performance team culture, where our Core Values of Safety, Integrity, Teamwork, Passion, and Excellence guide how we show up every day. If you are at the top of your game or want to find an environment to push you to it and if you want to find likeminded teams that strive for innovation and continuous improvement, we want to hear from you! Our competitive compensation package has been designed to reward our employees’ skills, competencies and performance that align with our culture.

The compensation range for this role is $90,000 to $110,000 annually, depending on candidate experience and qualifications. Coupled with this base salary, we offer pay for performance bonus programs, excellent family health benefits, RSP matching, employee recognition programs and plenty of opportunity to socialize, have fun and build genuine relationships.

If you are an enthusiastic and hard-working individual who is interested in being a part of our team, then we want to hear from you!