Yasmeen Cohen

Yasmeen Cohen currently serves as the Global Product Strategy Lead at Mars, where responsibilities include building products and advanced analytics capabilities for key snacking brands, facilitating informed decision-making in Portfolio, Innovation, and R&D. Prior to this role, Yasmeen founded Tech For Good Consulting as a Digital Leader for Sumitomo Corporation. Yasmeen's experience at Deloitte Consulting involved leading the Sustainability & Climate Analytics Product initiative, securing significant funding for the development of analytical products and achieving substantial returns on investment. Additionally, Yasmeen served as the AI & Analytics Lead at Deloitte, focusing on scaling COVID testing using Digital Twins. Earlier experience includes management consulting roles at KPMG UK and Sagacity Solutions Ltd, where Yasmeen established data management frameworks and set up an online banking platform. Yasmeen holds a Bachelor's Degree in Journalism and Economics from City St George’s, University of London.