Dajana Aleksić

Dajana Aleksić is a digital product leader currently serving as Head of Product & CX at Mercedes-Benz Mobility, where they drive the company's transformation toward a product-centric, customer-first mindset. Over more than a decade, Dajana built and scaled consumer-focused digital solutions in both startup and corporate environments, combining strategic vision with hands-on product execution. Previously, they held roles at companies including Daimler Mobility AG and Webtrekk, focusing on product design and management. Dajana is a graduate of the Stanford GSB LEAD program and is passionate about empowering teams and fostering innovation.